I think everyone should take a leaf out of the French with the style, creativity and freshness they bring to the animation scene. The standard of short films, adverts and motion graphics coming out, is and has been out of this world for many many years

Logorama(2009) is a 16min animation that takes it to the next level with the amount of effort and detail that has been put in. They use an estimated 2,500 contemporary and historical corporate logos and mascots throughout the animation. It’s set of Los Angles is a great metaphor in itself with big business and Hollywood trying to rule the world as it explores the extent to which logos are embedded in our daily existence. I love the casting of the mascots such as Ronald McDonald used to portray the villain and two Michelin Men used to portray the police. This film is extraordinary and one wonders how long it took to make?

The film won more than 35 awards such as, the Prix Kodak at the 2009 Cannes Film Festival and the Academy Award for Best Animated Short Film at the 82nd Academy Awards.It was also selected in around 170 film festivals such as, Sundance, Annecy International Animated Film Festival and Market (MIFA) and Cartoon d’Or.

“Spectacular car chases, an intense hostage crisis, wild animals rampaging through the city… and even more in LOGORAMA !”

Directed by H5 / François Alaux, Hervé de Crécy and Ludovic Houplain
Music by Human Music & Sound Design
Distributed by Autour de Minuit Productions